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FantasticDesign Sdn Bhd
OBJECTIVES· Overcome negative features or shortcomings of design· Find different ideas to satisfy criteria· Exploring alternativesINTRODUCTION
This method was invented by Stuart Pugh. The Pugh method also decision-matrix method, Pugh Concept Selection is a quantitative technique used to rank the multi-dimensional alternatives of an option set. It is commonly used in engineering for making design decisions but can also be used to rank investment options, vendor options, product options or any other set of multidimensional entities.The Pugh Method is a creative design idea or concept evaluation technique that uses...
